Awarded Gold, Copywriting, 2017 District 15 Addy Awards
Gold (Restaurant Edition), Bronze (Home Edition), Specialty Advertising, 2017 Las Vegas Addy Awards
Gold (Restaurant Edition), Bronze (Home Edition), Specialty Advertising, 2017 Las Vegas Addy Awards
Dare From the Hare is a card game created to encourage guests of the Libertine Social gastropub to mix, mingle and make new friends while completing a series of escalating dares. Whether you're ordering drinks for the neighboring table in your best Irish accent, high-fiving everyone in the room or making a loud argument in favor of nudism, you'll be having fun, making new acquaintances and tweeting the whole thing.
The Details: 100+ dares written, 64 cards designed, instruction card added, acrylic holder fabricated and screen printed for table-top restaurant edition, packaging created for retail home edition, 300+ strangers high-fived
Art Direction & Design: Renee Griffin | Copywriting: Wade Sturdivant, David Heintzelman, John Campbell
Production Services: Linda Childers | Social Media: Jen Mitchell
Client: Kylee Kozisek, Nadia Khan for Mandalay Bay
Production Services: Linda Childers | Social Media: Jen Mitchell
Client: Kylee Kozisek, Nadia Khan for Mandalay Bay
Some lovely press about the restaurant and card game: